Zentris

Client: Zentris.ai
Industry: Construction SaaS / AI Scheduling
Headquarter: United States
Company Size: 1–10 Employees

    

        Helping Zentris Book 75+ Qualified Roofing Leads via AI Outreach Campaigns & Workflow Setup in Just 6 Weeks    

About Zentrist

Zentris is an AI-powered scheduling platform built specifically for residential roofing contractors. It uses hyperlocal weather forecasting and intelligent scheduling assistants to help crews work smarter, avoid delays, and finish more jobs on time—even in unpredictable conditions.

The Challenge

Zentris was:

Launching its early adopter program and needed a fast pipeline of qualified residential roofing leads.
Looking to connect directly with roofing business owners, GMs, and operations heads in weather-sensitive regions.
Lacking clean prospect data and facing poor deliverability on previous campaigns.

What We Did

We deployed a custom AI-powered outbound framework to drive predictable lead generation for Zentris:

Custom Workflow & AI Email Automation

Built multi-branch workflows triggered by weather zones, company size, and response behavior.
Integrated with their email system and Slack to route warm leads in real-time.
Used ChatGPT to draft highly personalized emails based on city-specific pain points (e.g., rain in Portland vs. heat in Phoenix).

Lead Research & Enrichment

Mapped 2,500+ roofing companies across US regions most affected by weather disruptions.
Enriched leads with job titles, number of crews, tech usage, and social profiles.
Filtered contacts based on seasonal demand patterns (spring storms, summer heat, etc.).

Cold Outreach & CRM Syncing

Launched email + LinkedIn outreach campaigns with rotating CTAs (demo, waitlist, early adopter perks).
Tracked open/click/reply metrics to refine messaging in real-time.
Used Make.com and Zapier to sync replies and meetings into their CRM, while sending Slack pings for hot leads.